HaIR CARE WITH ATTITUDE
our origins
A design enthusiast from a young age, Christopher can trace the birth of ikoo from his time working at Porsche Design in New York City. He worked directly with the executive board that managed the brand within the Americas. From this experience alone, he was inspired to create a brand that embodies the basics where Porsche was built: Ergonomic, high-performing, and innovative designs.
Katrin is a lover of all things beautiful. For almost a decade, she co-directed a company that supplied each component and accessories within luxury private jets and high-class aviation. Yet it was her honest and humble upbringing in the countryside of Bavaria, that pushed her to create a conscious brand built on clean, uncomplicated beauty. She wanted to create products that she herself would use; one that is non-toxic to humans and animals.
our freelosophy
At ikoo, we believe innovation does not stop with design or form but is also reflected in the ingredients that we use to formulate our products. Using natural ingredients as a base, we don't care if the formulations use synthetics, it just needs to be safe and clean, but high-performing. With this unbroken belief, we seek to create products that do not harm humans and animals, insects included.
That is our freelosophy.
All our products are Cruelty-Free, and Peta approved.
female first & hair confidence
Our brand is made for women to empower women. We work hard to inspire all women of any hair type, race, creed, shape, or shoe size. Forget the glossy magazines; confidence, a little sparkle, and a good hair day is all you need.
Meet Lola, our Hair Care Guru
Lola became the ikoo Hair Care Guru in 2017. Since then, she has become the symbol of our hair revolution not only to educate and teach the best hair care practices but, more importantly, to put forward our values of hair confidence, female first, and diversity.
As an illustration, she can be ever-evolving, ever-morphing -- giving our brand a refreshing uniqueness by having an iconized, symbolic face. Eyes closed, lips pursed - hair always on point.
